Netflix to deliver the first ever presentation in Eastern Europe at ICEEfest - UPGRADE 100 News
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Netflix to deliver the first ever presentation in Eastern Europe at ICEEfest

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Next 100+ world-class confirmed speakers, ICEEfest brings you a last-minute surprise – the company with the wow factor, the world’s leading subscription service for watching TV episodes and movies – counting over 81 million subscribers in more than 190 countries: Netflix.

Joris Evers is the Vice President, Head of Communications for Europe, Middle East and Africa at Netflix and he will be in Bucharest, on June 9th & 10th, to talk about the company’s plan to conquer the world and become more relevant to its CEE viewership, as well as to debate on the future of TV and video content.

“What I will talk about is how while Netflix is now available nearly everywhere around the world, we’re not done expanding”, said Joris Evers for ICEEfest.

The festival will kick off with his keynote on June, 9th, at 9:30 am. The full agenda of the event (subject to updates) is published here.

Netflix started as an American DVD-by-mail service in 1998, and began streaming in 2007. The company expanded with streaming to Canada in 2010. Starting January 2016, Netflix is present in over 190 countries.

Netflix‘s first widely advertised original series is “House of Cards”, which debuted in 2013. The company also produces hundreds of hours of original programming around the world. As of April 2016, Netflix reported over 81 million subscribers worldwide (46 million in the US only).

“Users stream about 125 million hours of programming each day”, says Reed Hastings, the CEO of Netflix. Each viewer spends on average 1.40 hours using Netflix per day. [Fortune], saving about 160 hours per year, due to the lack of commercial breaks.

Unfortunately, due to copyright limitations, not all the content of Netflix is available worldwide. Here’s a map where you can find out more.

But is this about to change? We will find out! So don’t miss Netflix’s opening keynote at ICEEfest 2016.

Book now and you’ll have first-hand information about this category killer’s plans for the region.