June, 2020
BUCHAREST, RO
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Mihai Trandafir


Universal Mccann

With 19 years in advertising, Mihai has been leading the most prominent Media Agency in Romania, UM.

Strategist at heart, he believes media people need to develop a new blend of capabilities, mixing science and art to become the new architects of communication, understanding the role of each campaign element and integrating them seamlessly in the story, always digital at heart.