Life would be much harder without them: discover the AdTech Innovators @ ICEEfest - UPGRADE 100 News
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Life would be much harder without them: discover the AdTech Innovators @ ICEEfest

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Money. Money. Money… Do you agree that money is everything? Ok, good content needs money and no investment in quality content is done if we don’t use the right technology. Which also cost money.

But that doesn’t mean that there are no good solutions around the corner. ICEEfest 2016 brings together some of the most innovative companies and ideas that are connecting the brands with consumers. New ideas, new technologies.

Remember these names! They’ll even help you save some money 🙂

MediaThinkLabsTravis Wright/ Chief Marketing Technologist: is a Venture Catalyst, Public Speaker, Digital Disrupter, Marketing Provocateur, Stand Up Comedian, Tech Blogger & Brand Awesomeizer.

OOYALASteve Langdon/ Director, Global Strategic Video Consulting: is passionate about the future direction of television & online video, with 14 years experience within the production, creation & distribution of content.

ImprovedigitalTorben Heimann/ Managing Director DACH: is responsible for working closely with publishers, agency and technology partners in Germany, Austria and Switzerland to provide premium publishers in these markets with the programmatic technology and tools to monetise their inventory and audience, across all screens, formats, and through all public and private sales channels.

AppnexusChris James/ Regional Manager CEE MEA – Microsoft Supply Evangelism Team: Senior advertising sales professional with over 14 years UK and European experience across traditional, digital, gaming and most recently, mobile media propositions.

Project AgoraOdysseas Ntotsikas/ Founder & Managing Partner: @ TailWind EMEA (since June 2013), @ ForestView (since June 2010), @ ThinkDigital (since October 2006) and @ ThinkDigital Group (since October 2006).

Gleam FuturesDom Smales/ Founder. Gleam look after the very top tier of online super influence in the U.K. and the U.S. primarily in the entertainment and lifestyle area.

The Splice NewsroomAlan Soon/ CEO: is Asia’s leading expert on newsroom operations, digital transformation and the business of media.

The 614 GroupRob Rasko/ Founder and CEO: he has extensive experience in digital media and is a distinguished leader in the Ad Tech industry. Robert has a Bachelor of Science Degree in Economics from the State University of New York at Albany.

PlaybuzzTom Pachys/ Co-Founder and Chief Product Officer: he directs the company’s operations, technology and product roadmap. Tom helped grow the business to more than 150 million uses per month by building the industry leading content engagement and distribution platform.

Mather EconomicsArvid Tchivzhel/ Director-Prod Development and Data Science Services: is responsible for executing consulting engagements, ensuring deliverables are of high quality, maintaining timelines, and guiding projects to completion.

RevDefenderAmi Burstin/ CEO: he is an entrepreneur with a successful track record of conceptualising an idea, behind of several startups. Wide Knowledge Technological and Marketing on the online world.

SociomanticMariusz Pawełczyk/ Commercial Director CEE: is responsible for cooperation and acquisition of customers in Central and Eastern Europe. His professional career had started over 13 years ago in the tourism industry.

CentroTerry Taouss/ Managing Director: he was also part of the team at the award-winning startup SiteScout, prior to its acquisition by Centro. He holds an MBA from the Rotman School of Management and a JD from Osgood Hall Law School.

SizmekYuval Rachlin/ Regional VP Italy and Resellers: he was involved in building and launching e-commerce operations from the late 1990’s. Being involved in large scale online projects, Yuval become an expert in internet technologies which helped him building up a company specializing in acceleration and security technologies.

Tabmo.ioJan Heumueller/ Managing Director DACH: joined TabMo in April 2016. Before that Jan was General Manager, Europe for DataXu, a leading provider of programmatic marketing software.

CriteoAlex Bezzo/ Senior BD Manager: Criteo is a global performance marketing technology company that enables e-commerce companies to leverage large volumes of data to efficiently and effectively engage and convert their customers.

Polar.meTom Jenen/ President, International: proven B2C and B2B expertise in developing profitable customer bases and driving down customer acquisition costs in US, UK and other European markets. With offices in Toronto and New York, and an expanding presence in the UK, Polar has provided solutions for publishers since 2007.

Oh, yeah! In order to save money, you’ll have to spend some 🙂

So, buy a ticket to ICEEfest. The sooner, the better, because prices will increase in the next days.